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Physical AI software · registered

Formant

Corporate marketfleet-opsteleopCurated record

Formant provides robot fleet management, monitoring, observability, teleoperation and incident-management software. The product is robot-primary and is used to operate and support distributed commercial robot fleets rather than general IT systems.

HeadquartersMill Valley, US

Founded2017

Corporate funding$62M

Team11-50

Deployments3

Open roles0

01

Company overview

Identity and operating footprint

Company typePhysical AI software

Market segmentCorporate

StageSeries A

FoundersJeff Linnell (Founder & CEO)

Regions servedUS, Global

Countries deployedNot listed

Service footprintNot listed

Last reviewed2026-07-05

LinkedInView profile

DP

Deployment log

Announced and cited only

Announced	Customer	Site	Country	Count	Evidence
2023-12-22	SoftBank Robotics America	robotics	US	Not disclosed	Announcement
2022-01-05	Blue River Technology	agriculture	US	Not disclosed	Announcement
2022-01-05	Burro	agriculture	US	Not disclosed	Announcement

CA

Funding history

Publicly announced rounds

2023-10-11$21M

Funding round

BMW i Ventures, Intel Capital, GS Futures, SignalFire, Hillsven, Pelion Ventures, Holman, Ericsson, Goodyear Ventures, Picus Capital, Thursday Ventures

2022-01-05$18M

Series A

SignalFire, Hillsven, Pelion, Goodyear Ventures, Thursday Ventures, Ericsson, Picus Capital, Holman Strategic Ventures

2021-09-24$17M

Form D

Investors undisclosed

2018-12-01$6M

Seed

Investors on recordBMW i VenturesSignalFireIntel CapitalGS FuturesHillsvenPelion Ventures

TL

Company timeline

Milestones and announcements

2026-07-07Formant documentation describes fleet-management setup for robot operations, including devices, teleoperation and fleet views.Formant

2023-12-21SoftBank Robotics announced a partnership using Formant for robot data collection and fleet-management capabilities.SoftBank Robotics

2023-12-21SoftBank Robotics America Partners with Formant to Expand Solutions Marketplace ↗SoftBank Robotics America

2023-10-11Formant's Explosive Enterprise Growth Attracts New Investment Led by BMW i Ventures, Joined by Intel Capital and GS Futures ↗Intel Capital

SC

Source ledger

7 unique public sources

Formant's Explosive Enterprise Growth Attracts New Investment Led by BMW i Ventures, Joined by Intel Capital and GS FuturesIntel Capital · retrieved 2026-07-05

Formant Raises Series A Funding for Cloud-Based Robot Fleet Management PlatformRobotics 24/7 · retrieved 2026-07-05

SEC Form D: $16,506,879 sold of $18,656,876 offeringSEC EDGAR · retrieved 2026-07-05

Formant and the coming-of-age moment for robotics softwareSignalFire · retrieved 2026-07-05

SoftBank Robotics America Partners with Formant to Expand Solutions MarketplaceSoftBank Robotics America · retrieved 2026-07-05

Formant raises $18M to help companies manage fleets of robotsVentureBeat · retrieved 2026-07-05

Getting started: fleet managementFormant · retrieved 2026-07-05